The design partner for
consumer brands
STRATEGY • BRANDING • PACKAGING • WEB
Design, engineered for commercial outcomes.
We help ambitious founders launch strategy-led brands, high-converting sites, and identities built to perform. Because we don't wait for luck, we engineer it.
Our Work
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OUR WORK
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Our Work
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OUR WORK
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Our Work
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OUR WORK
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Our Work
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OUR WORK
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Our Work
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OUR WORK
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Our Work
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OUR WORK
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Meet your team
Ellie
Co-founder &
Head of Creative
Ellie is Lucky's creative force, bringing hands-on design expertise across brand identity, packaging, illustration, and product development, with the technical skill to execute at the highest level, not just direct it.
Santi
Co-founder &
Head of Strategy
Santi is Lucky's strategic force. He has built and launched multiple consumer brands himself, from idea to manufacturing and distribution, bringing a rare, full-cycle understanding of what it takes to bring a brand to market successfully.
Our Services
Brand
Strategy
Brand strategy comes first. It sets your positioning, your story, and your direction, so every design decision that follows has a clear purpose.
Customer Personas
Competitor Research
Positioning, Purpose,
Mission & Vision
Brand Archetypes & Personality
Tone of Voice & Messaging
Visual
Identity
Visual identity is how your brand looks and feels. It covers your logo, colors, typography, and every visual element that makes your brand unique.
Logo & Logo System
Typography & Color Palette
Illustration & Iconography
Photography Direction
Brand Guidelines
Packaging
Design
Packaging design is where the brand becomes real. We design packaging that works on a shelf and in someone’s hands, not just on a screen.
Packaging Design
Print-Ready Files
Material & Finish Selection
Manufacturing Support
Production Oversight
Web
Design
Your website turns visitors into customers. We design and build sites that are clear, fast, and built to convert, not just look good.
UX & Wireframing
Web Design
Mobile Optimization
Interaction Design
Development Handoff
Questions?
How much does a typical project cost?
+
What is the usual timeline?
+
Can we hire you for just one service?
+
What kind of clients do you work with?
+
What happens after I get in touch?
+
Let’s work together
The design partner for
consumer brands
STRATEGY • BRANDING • PACKAGING • WEB
Design, engineered for commercial outcomes.
We help ambitious founders launch strategy-led brands,
high-converting sites, and identities built to perform.
Because we don't wait for luck, we engineer it.
Our Work
•
OUR WORK
•
Our Work
•
OUR WORK
•
Our Work
•
OUR WORK
•
Our Work
•
OUR WORK
•
Our Work
•
OUR WORK
•
Our Work
•
OUR WORK
•
Meet your team
Ellie
Co-founder &
Head of Creative
Ellie is Lucky's creative force, bringing hands-on design expertise across brand identity, packaging, illustration, and product development, with the technical skill to execute at the highest level, not just direct it.
Santi
Co-founder &
Head of Strategy
Santi is Lucky's strategic force. He has built and launched multiple consumer brands himself, from idea to manufacturing and distribution, bringing a rare, full-cycle understanding of what it takes to bring a brand to market successfully.
Our Services
Brand
Strategy
Brand strategy comes first. It sets your positioning, your story, and your direction, so every design decision that follows has a clear purpose.
Customer Personas
Competitor Research
Positioning, Purpose,
Mission & Vision
Brand Archetypes & Personality
Tone of Voice & Messaging
Visual
Identity
Visual identity is how your brand looks and feels. It covers your logo, colors, typography, and every visual element that makes your brand unique.
Logo & Logo System
Typography & Color Palette
Illustration & Iconography
Photography Direction
Brand Guidelines
Packaging
Design
Packaging design is where the brand becomes real. We design packaging that works on a shelf and in someone’s hands, not just on a screen.
Packaging Design
Print-Ready Files
Material & Finish Selection
Manufacturing Support
Production Oversight
Web
Design
Your website turns visitors into customers. We design and build sites that are clear, fast, and built to convert, not just look good.
UX & Wireframing
Web Design
Mobile Optimization
Interaction Design
Development Handoff
Frequently Asked
How much does a typical project cost?
+
What is the usual timeline?
+
Can we hire you for just one service?
+
What kind of clients do you work with?
+
What happens after I get in touch?
+